The question "how much does a business website cost" has no single answer. Small business website cost depends on how you create it: ready-made template, builder or custom development. The range can be from a few euros to tens of thousands. This article covers real numbers for each option and when to choose which.
Target audience: small business owners, service providers, local companies — salons, cafés, contractors, specialists. They need a working site with services, prices and contacts — without overspending or waiting months.
1. Ready-Made Template: Small Business Website Cost
A template is a pre-built page for your niche. You plug in your content, photos, prices. The structure is ready: services, pricing, portfolio, contacts. No need to design or code from scratch.
How Much It Costs
Via services like Bot2Site: one-time payment from €5–15 per site (via Telegram Stars or card). Hosting and domain included or paid separately. Total — from €5 to €20 for launch. Content updates — free, via Telegram chat.
Buying a template on marketplace (ThemeForest, etc.): €30–150 for the template. Plus hosting (from €2/month), domain (from €10/year). Plus time to install and configure — or payment to a developer (another €50–150).
Total for template: from €5 to €200 depending on service and complexity. Launch time — from 15 minutes to a few days.
2. Website Builder (Tilda, Wix, Squarespace, etc.)
A builder is a platform where you assemble a site from blocks. Sign up, pick a template or build from scratch, drag and drop elements. No developer needed, but you need time and interface skills.
How Much a Business Website Costs on a Builder
Tilda: free plan — with tilda.ws subdomain. Paid — from €9/month (Personal) to €25/month (Business). Own domain — from €10/year. Total: from €0 on free plan to ~€300/year on paid.
Wix: free plan with Wix ads. Paid — from $16/month (~€15) to $45/month (~€42). Domain often included. Total: from €0 to ~€500/year.
Squarespace: from $16/month (~€15) to $49/month (~€46). Domain often included first year. Total: ~€180–550/year.
Total for builder: from €0 (with limits) to €500+/year. Launch time — from a few hours to a week, depending on complexity.
3. Custom Development
Custom development — when a designer and developer create a unique site for your needs. Brief, mockups, coding, content, testing. Maximum flexibility, but maximum cost and time.
Small Business Website Cost for Custom Build
Business card site (5–7 pages): from €300 to €800. Timeline — 2–4 weeks.
Landing page (one page): from €200 to €500. Timeline — 1–3 weeks.
Multi-page site with custom features: from €800 to €2000+. Timeline — 1–3 months.
Plus: hosting (from €2/month), domain (from €10/year), support and edits (from €20/hour).
Total for custom build: from €200 to €2000+. Timeline — from 2 weeks to several months.
Comparison: How Much Does a Business Website Cost
Template (Bot2Site and similar): upfront €5–20, yearly €0–30, launch 15 min – 1 day.
Builder (Tilda, Wix): upfront €0–50, yearly €90–500, launch 2 h – 1 week.
Custom build: upfront €200–2000+, yearly €30–100 (hosting, support), launch 2 weeks – 3 months.
For small business with limited budget, a template or low-cost builder usually gives the best balance of price and result. Custom build makes sense for specific requirements or larger budget.
4 Mistakes When Choosing How to Build
- Overpaying "just in case". If you need a site with services, prices and contacts — template or builder is enough. Custom build doesn't always pay off.
- Choosing free builder and ignoring limits. Platform ads on the site, subdomain instead of own domain — can look unprofessional.
- Not factoring in support cost. With template or builder you update content yourself. With custom build — each edit may cost money.
- Delaying launch for "perfect" solution. A site for €20 today beats no site for six months. While you wait, you lose leads.
Bottom Line
Small business website cost in 2026 — from €5 (template via Telegram bot) to €2000+ (custom build). For most salons, service providers and local companies, a template or low-cost builder delivers what they need: a site with services, prices, portfolio and contacts — without overspending.
With Bot2Site you can launch a site in 10–15 minutes via Telegram: pick a template for your niche, answer questions — and get a working landing page. Cost — from a few euros. No developer, no monthly builder subscription. Good for testing an idea or going online quickly.
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Frequently Asked Questions
What's the minimum cost for a small business website?
From €5 when using services like Bot2Site (payment via Telegram Stars). Free — on builders with limits (subdomain, platform ads). For a professional look with own domain — from €10–20 for launch plus domain (from €10/year).
When is a template better, and when custom build?
Template — when you need a quick launch, limited budget and typical structure (services, prices, contacts). Custom build — for unique logic, complex integrations (CRM, ERP) or premium positioning with larger budget.
Are hosting and domain included in the website cost?
Depends on the service. Bot2Site includes hosting. Builders often include hosting in the subscription, domain sometimes for the first year. With custom build, hosting and domain are paid separately (from €2/month and €10/year respectively).